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IDV

VERIFY WITH CONFIDENCE. PROTECT YOUR DEALERSHIP.

Dealertrack

Stop fraud before it starts! Fast, trusted identity verification solution built for Canadian dealerships—fully integrated into your financing workflow.

UNLOCK EARLY ACCESS

Available in English and French

54%
Increase in auto fraud since 2024.*
1 in 5
Auto fraud cases involve identity theft.*
$100K
Potential loss to dealership per fraud case.**
Sources: *Equifax, CFLA Fraud Trend Insights presentation, May 2025. **DT Dealer Interviews April 2025.

GUARD YOUR PROFITS.

Dealertrack Canada is proud to introduce a transformative, integrated identity verification solution. This industry-leading offering combines Equifax identity orchestration with Interac® document verification into your financing workflow, helping combat identity fraud and enabling fast, secure verification for dealerships. Purpose-built for the Canadian automotive market, this feature empowers your dealership to verify a customer’s identity quickly, securely, and seamlessly — all within your existing Dealertrack workflow.

Protect Every Sale.

Identity that delivers in as little as 15 seconds.

Build Dual Trust.

Secure process for consumers, quality applicants for lenders.

Fraud Is Expensive. Prevention Matters.

Transparent. Secure. Reassuring.

KYC Supported.

Contributes to lender compliance processes.

Guard Your Profits

A SIMPLE, SECURE, FOUR-STEP IDV PROCESS

All done in real time - integrated into the Dealertrack platform.

01 Step 1 Icon

START ID VERIFICATION

Initiate the identity verification process in Dealertrack and send a secure link to the customer via SMS.

02 Step 2 Icon

CLICK LINK & SCAN ID

The customer clicks the link and takes a photo of their government-issued ID* to begin verification.

03 Step 3 Icon

TAKE A SELFIE

A real-time motion selfie is captured to confirm that the customer matches the identity shown on their ID.

04 Step 4 Icon

VERIFY ID & IDENTITY

Biometric technology compares the selfie with the ID photo and validates the ID details.

For a full list of government-issued documents eligible for verification by the Interac document verification service, click here.

TRUSTED CANADIAN TECHNOLOGY interac-verified Canada Flag

This solution is powered by Interac Verified™, trusted across Canada: 

Verification is fast, secure, and fully integrated — giving your dealership a competitive edge in fraud prevention and customer trust.  

* Leger Marketing Inc, 2025, “The Reference for Measuring Corporate Reputation in Canada”
** Interac document verification service meets SOC 2 Type II and ISO 27001 standards to help ensure high levels of information security. 

FAST. SECURE. TRUSTED.

Start Verifying Smarter — and Protect Every Deal.

Interac and the Interac Verified logo are trademarks of Interac Corp. Used under licence.
Equifax is a registered trademark of Equifax Canada Co., used under license.